Why Your Regenerative Medicine Ads Keep Getting Disapproved (And How to Fix It)

You write what you think is a perfectly reasonable ad for your regenerative medicine clinic. You hit publish. An hour later: disapproved.

You tweak the copy. Disapproved again.

You try a different image. Still disapproved.

Eventually, your ad account gets flagged, restricted, or shut down entirely. Sound familiar?

Why This Happens

Facebook, Google, and other platforms have strict policies around health-related advertising. These policies exist to protect consumers from misleading medical claims. The problem is that the automated systems enforcing these policies are blunt instruments.

They flag keywords like "pain relief," "treatment," "cure," and "heal." They flag before-and-after images. They flag anything that looks like a medical promise.

Regenerative medicine — with its focus on healing and recovery — naturally bumps up against these triggers.

The Mistakes Most Clinics Make

The most common mistakes we see:

• Making outcome claims: "Eliminate your back pain" or "Heal your joints naturally" will get flagged every time.
• Using restricted imagery: Before-and-after photos, images of injections, or anything showing medical procedures can trigger disapprovals.
• Linking to non-compliant landing pages: Your ad might be clean, but if your landing page makes bold claims, you'll still get disapproved.
• Ignoring platform-specific rules: Meta and Google have different policies. What works on one might fail on the other.

How to Fix It

Shift from claims to education. Instead of "Fix your knee pain," try "Explore regenerative options for joint health." You're inviting interest without making promises.

Use neutral imagery. Happy patients, your clinic interior, or educational graphics work better than procedure photos.

Audit your landing pages. Ensure they match the compliant tone of your ads. Add disclaimers where appropriate.

Work with specialists. Agencies that focus on regenerative medicine understand these nuances. Generic marketers don't.

The Payoff

Compliant campaigns run longer, perform better, and don't put your ad account at risk. It takes more thought upfront, but the results are worth it.